#006 - I gained +500 follows from 2 posts, here's how I did it...

Hola amigos,

Welcome to the 6th issue of my newsletter.

This week was a mix of content that performed well and a hectic calendar.  

What went well?

I applied what I learned from Dakota's coaching and created a viral transformation thread.

Here's how to create your own viral transformation thread:

1. Pick a MASSIVE problem (fundamental problems from Maslow's hierarchy of needs i.e sex, food, confidence, money, etc...)

2. Teach people how to solve this problem with your thread

3. Use a personal story to teach it (if you have one)

4. Either write about the lessons you learned or take them through each step (with each tweet being a lesson learned at that part of the journey)

5. Attach a transformation photo to stop the scroll and bring it to life

The second piece of content that did well for me was a tweet about how I started on Twitter:

I knew it would do well because I wrote basically the same tweet in December which also did well:

Here's why this tweet I write on Dan Koe goes hard every time:

• The key is to write a personal tweet and tag a big creator to big them up

• You'll get engagement from them if they like it

• Dan Koe liked, commented, and retweeted on my tweet giving it max engagement

• This tweet is so relatable to Dan's followers because they probably had a similar experience on how they discovered him too

Try it out with your favourite creator and see if you can achieve the same outcome.

Once you have something that works, you can repost and repurpose it infinite times.

Lessons:

1. If your account is over 1,000 followers, don't rush to create auto DMs or even threads, you don't need to pump out quantity anymore

   1. Spend more time providing higher quality content and I guarantee they will bang

2. You only need a handful of content to bang for rapid growth

   1. I've switched from the quantity to quality mindset and it's done well for me

   2. Both of the above pieces of content racked me around 500 new followers

   3. It doesn't matter if you don't grow every day, you only need some to pop off and you're off to the races

What can I improve?

I'll keep it nice a short this week.

I haven't had much time to reply to my comments this week.

Life has been hectic but I've put in a time slot to reply to as many comments as possible later today.

It's something that I know is valuable to do but I keep forgetting to do it.

I also haven't had time to set up the business this week, I only managed to set up the entity.

The plan is to spend some time later today to get everything sorted so I can go hard next week.

Lessons:

1. Schedule 15-20mins to reply to comments and engage everyday otherwise it'll pile up

2. Make the main thing the main thing, remember what moves the needle and get it done

What I am focusing on this week

The main priority for me is to create as much time as I can for myself outside of my 9-5.

The focus is still on my agency and I'm using this to remind myself of that. 

I've got a plan that could allow me to go full-time on ghostwriting without quitting my 9-5 too...

I'll reveal the secret when I have confirmation.

Until then, I hope you have a great rest of your weekend.

I appreciate you taking the time to read this as always.

If you have any feedback on how I can improve, let me know.

I want to make it as valuable for you as it is for me reflecting on my journey.

See ya next week.

Big love, Fernando

P.S. If you want more of my content, follow me on Twitter @thefernandocz (where I'm most active), or my podcast - The Fernando Cao Zheng Podcast. Links below:

Twitter: https://twitter.com/thefernandocz

Podcast: https://open.spotify.com/show/3UbYP96A62o9oypxafJqtz?si=2abd0d81943c4be6

If you’re a 6+ fig CEO or Founder and want help growing your personal brand and generating leads, fill out this form: https://docs.google.com/forms/d/e/1FAIpQLSe0CUdcj5Dh9H3QS-ibG-hnihx754ZL8x5hjcvOKwPm26oBEA/viewform